A viral video is one of the best ways to showcase your brand. Viral videos are those that generate reactions and views from millions of users-people repeatedly share these videos with friends and family on social platforms, attracting a massive amount of clicks and engagement. This increases the likelihood of other users seeing the video, further expanding its reach.
A viral video can have a huge impact in just a few hours, potentially influencing hundreds of thousands or even millions of people within days or weeks. How do you know if your video will become wildly popular? How many views does a viral video need? And what are the best ways to get those views? Let's dive in and explore!
Nowadays, "viral video" is a buzzword you hear everywhere online. Some viral videos are entertaining, like the classic "Charlie Bit My Finger," which quickly garnered 886 million views after being uploaded. Others are more educational, such as the 30-minute documentary "Kony 2012,"which has been viewed over 103 million times to date.
A "viral video" refers to an online video that spreads rapidly across social media platforms. The more frequently and quickly a video is shared, the more the number of viewers surges, often expanding across diverse geographic locations-similar to how a virus spreads quickly from person to person. This kind of "surge" can result in millions, or even billions, of views within just a few days-something traditional video content promotion methods simply cannot achieve.
A recent survey shows that 78% of people watch online videos at least once a week, and 55% do so daily. Some estimates even suggest that, on average, a person watches over 100 minutes of video content every day! So, what exactly sets a viral video apart from the rest?
You might wonder, do creators of viral videos have some special secret? In reality, a viral video can be about almost anything, and there's no step-by-step formula to follow. Are there any common traits among the most popular viral videos or their viewers? Of course-many of them tend to make people laugh. For example, the funny video "David After Dentist" quickly went viral and has since garnered 140 million views. It was after this that the term "viral video" began to be widely used.
Today, viral videos aren't always funny-they can be cute, like a German Shepherd making friends with a chicken. Or they can be heartwarming, like a two-year-old girl holding a cup of coffee while talking about her confidence. Viral videos can even capture exciting or shocking events in real time.
In short, all viral videos have something unique about them. To go viral, a video must be novel, engaging, or inspiring enough to make people want to share it with their friends, family, and/or followers. The most common way viral videos spread is through social media. Users forward videos or share them on their TikTok, YouTube, Facebook, or other platforms. They share with their friends and followers, who then see it and share it further. This creates a domino effect of viral sharing, allowing the video to reach an even wider audience.
The number of views required for a video to be considered viral depends on the platform, content type, and its niche. Below are the view counts for viral videos on some of the most popular social media platforms:
TikTok
TikTok's algorithm is particularly good at promoting content, so the number of views needed to become a trending video on TikTok is usually lower than on other platforms. A video that gets 10,000 views within the first few hours can quickly go viral on TikTok, with some videos gaining millions of views within just a few days. TikTok's For You Page (FYP) constantly showcases selected TikToks to users, so if your video gains traction there, it will help it continue to trend.
YouTube
On YouTube, a video that reaches 1 million views within a week is typically considered a viral video. However, you don't need that many views to become an online sensation-the number of views required for a viral video varies depending on the channel and its audience. In some niches, 100,000 or even 50,000 views might be considered viral video, while in more competitive categories, it might take 10 million views for a video to be deemed viral video.
Facebook
Facebook actively promotes video content, which is its most popular form of content. Thanks to its user base, videos that achieve 3 to 5 million views within a week can be considered viral videos.
Instagram
On Instagram, the number of views required for a video to go viral depends on the type of content or niche. Similarly, what qualifies as a "viral video" varies based on context and the potential audience size. A photo or video that receives 10,000 to 20,000 likes or views within the first 24 hours is typically considered viral video. For Reels (Instagram's short videos), reaching 100,000 views or more usually puts the content in viral territory.
In summary, a viral video does not have a strict numerical threshold, but a sudden surge in engagement (often starting from 100,000 views and gradually increasing to millions, along with a high interaction rate) indicates that the video has gone viral. In addition to view counts, high engagement metrics such as likes, shares, comments, and retweets also help to classify a video as popular content.
A viral video is the ultimate goal for any content creator. But what makes a video go viral? Here are some factors that contribute to the viral spread of online videos:
Different social media platforms attract different audiences and have varying requirements for viral videos.
TikTok videos tend to be shorter and more visually engaging, requiring creators to be highly creative within a tight timeframe-everything is about view counts and crucial retention rates.
YouTube video content can be longer and more informative, but this means you need to truly capture the audience's attention. Use thoughtful editing, quick cuts, and open transitions. For example, pose a compelling or important question that makes viewers want to keep watching for the answer in future videos.
Thoroughly understanding your platform is essential for creating videos that resonate with users. Before publishing your video, make sure to spend some time on each platform as a user to deliver a better video experience.
Creating videos that cater to current trends or popular challenges can significantly increase the likelihood of going viral. For example, videos that utilize trending hashtags or memes tend to perform well on social media. As a creator, you should always stay updated on the hot topics and dynamics within your industry so you can be ready to interpret the latest trends in your own style.
People love entertainment, and videos that are humorous, impressive, or visually appealing tend to get more shares and views. A good story, a funny meme, an impressive dance move, or a catchy tune can make your video more shareable and enhance its potential to go viral.
What kind of reward will viewers get from watching your video? Teach them something new, introduce them to something interesting, or connect them with their favorite songs or pop culture moments. But make sure your content is sharp, including clever comments or quotes, and capture those hooks so that your video is entertaining and gives viewers a reason to keep coming back to your channel.
When creating videos, never underestimate the power of genuine relationships. Viral videos can sometimes be all about authenticity, as your content can share common experiences with your audience, evoking specific real emotions. For example, the visual pleasure of stunning landscapes or the warm nostalgia brought by retro trends.
Engaging your audience in your videos can also drive viral spread. Interact directly with your viewers by responding to their comments, asking them to answer your questions, or participating in requests or challenges they post. This helps build a connection with your audience.
Originality and uniqueness are always a plus for viral videos. People enjoy fresh interpretations of familiar topics and are more likely to share content they've never seen before. If you want to post a video, first search for related content to see how others have presented it. Then create something completely different in your own unique style and vibe. If you find that no one has executed your idea yet and it's a good one, your video has the potential to become a viral video!
Creators often encounter a situation where one of their videos suddenly goes viral... and then no one pays attention to them anymore.When you create that viral video, don't lose momentum-keep planning exciting videos in advance and regularly update with more content.
You can easily use the powerful ViralVideo platform to pre-produce high-quality videos.
ViralVideo is a robust platform for video creation, offering a wide array of innovative features and capabilities. It provides an extensive selection of video templates that cater to various styles and themes. Whether you're looking for something humorous, motivational, or trendy, you can easily find a template that fits your needs. One of the key strengths of ViralVideo, compared to other platforms, is its intelligent video generation feature. Leveraging advanced AI technology, the platform can quickly produce high-quality videos with minimal input from users. Simply providing a few keywords or a brief description is enough for the system to automatically create a visually engaging and captivating video.
Additionally, the platform offers support for exporting videos in multiple formats, making it easy for users to share their creations across different devices and platforms.
With ViralVideo's text-to-video generator, turn your ideas into stunning videos in minutes. Just enter your script or any text and let our AI handle everything - from editing and narration to eye-catching visual effects. Create refined, engaging content and easily attract attention.
Explore the best text-to-speech tool. ViralVideo aims to seamlessly convert your written content into realistic audio. Ideal for making viral videos. These AI-driven platforms convert your script into engaging narration, enabling you to create captivating poetry videos or any content designed to go viral.
ViralVideo provides advanced AI video editing tools that simplify the entire production process. With features like automatic scene transitions and stunning visual effects, our AI-powered platform makes editing faster and more effective. It is the perfect solution for creators who want to produce high-quality content ready to spread on any platform.
ViralVideo's AI scene generator is an innovative tool that can automatically create video scenes from your script or text. By intelligently analyzing your content, it can generate visually stunning scenes including perfect backgrounds, transitions, and effects. This tool is ideal for creators and marketers, simplifying the production process and helping you easily create professional-quality videos.
In summary, the ViralVideo platform offers strong technical support and user-friendly features, allowing more people to effortlessly create video content with the potential to go viral.
Are you ready to start creating content using viralvideo.app? Here is a step-by-step guide to help you get started:
Choose your creative mode: prompt or script
Choose video style, voice over, and music from the free templates of viralvideo.app to customize your style.
After completing the creation and editing of your video, it can be exported and shared with your audience.
Set up automatic publishing to easily manage your posting platform and time
By following these simple steps, you can leverage the powerful AI technology of ViralVideo to create engaging, high-quality content that has the potential to quickly spread and help you achieve your content monetization goals. Try it out now.
